Quality and Transparency: Winning Consumers Before You Lose Their Trust

Thursday, December 11, 2008
8:30 AM - 10:00 AM EST


Paul Griffiths, CEO and a co-founder of MedTouch

Presentation Summary

Consumers are demanding quality information, even when they don’t know what it means -- desperate to regain a sense of trust and control over their healthcare experience. With a plurality of voices seeking to influence provider selection, it is more critical than ever that you clearly and concretely explain the quality, outcomes, and potential costs to consumers in language they understand.

In this enlightening webinar, we’ll explore how to deal with the hospital fear and consumer misunderstanding. If you’re looking to improve communication with patients, you won’t want to miss this timely presentation.

Presenter Information

Paul Griffiths, CEO and a co-founder of MedTouch
When not helping their 50+ clients develop winning online strategies, he is a frequent speaker in the healthcare marketing community. Mr. Griffiths routinely presents around the country, from New England (NESHCo), to Texas (AHA), to Florida (FSHPRM), and the Carolinas (CHPRMS).

Prior to MedTouch, Mr. Griffiths managed online brand experiences for a variety of for-profit and not-for-profit organizations. His life dreams including meeting Bono, learning to cook a proper Thanksgiving meal, and living in Iceland for a summer.


After registering you will receive a confirmation e-mail containing information about joining the Webinar.

System Requirements
PC-based attendees
Required: Windows® 2000, XP Home, XP Pro, 2003 Server, Vista

Macintosh®-based attendees
Required: Mac OS® X 10.4 (Tiger®) or newer